We’re creating a new path in cycling fashion - fusing innovation, purposeful design, and aspirational style to create apparel that is engineered by us and designed for you.

The Torino Apparel range is bold as it is innovative with its D.N.A. steeped in the tradition of Italian cycling. Our inspiration for our cycling apparel started with a coffee at Café Torino after a ride sitting at an outdoor table with the red neon Martini sign flashing above, watching the world go by.

Powered by the spirit of innovation and driven by purpose, with a desire to focus on unique engineering and innovative cycling apparel technologies that add value to both body and mind.

We have a simple mission. Create cycling kit that closes the gap between what you wear off the bike rather than on it. No fast-moving billboards, rather attractive gear that functions incredibly well and looks even better.