Our mission is to inspire and empower people everywhere to embrace cycling as a means of improving their physical and mental well-being, reducing their carbon footprint, and connecting with their community.
The Need for Speed
Fulmine TRD Disc Wheel
Reduce drag in a straight line, enhance the sailing effect in the wind to maximise your performance. When every second counts marginal gains make the difference, aerodynamic efficency is the most important factor.
Rolling resistance is simply the friction between your tyres and the road. Put simply if you want to go faster you need to lower your rolling resistance.
Our wheels are engineered with innovative profile design and wider rim width combined with our P3 Ceramic Speed and DT Swiss hubs to offer the fastest wheels possible. When compared to the big brands pound for pound our wheels offer affordable gains that will make you faster.
Style your ride
myColor Decal Program
Color match your wheels to your bike. Your bike, your style. Stand out in the peloton.